Under all five thematic areas, Shaoor Foundation has done several projects and campaigns independently and in collaboration with various national and international organizations. Few of our recent projects are as follows;

Women Can Do – II

Built on strong advocacy strength of WCD-I, WCD-II is a training, capacity enhancement and linkages development project focused on 12 major public women universities and 6 female religious seminaries nationwide. The project builds a unique strength of universities and seminaries by establishing low-cost, self-sustaining efficient on-campus ‘virtual incubators’ for aspiring women entrepreneurs using existing infrastructures and staff via on-campus training of administering staff and development of linkages through ICT4D between stakeholders. It provides initial training, mentor-ship and way forward to 5,000 direct female beneficiaries across 14 project districts and prepares a pool of 50 women entrepreneurs as role-models and change agents for the project institutions/districts by converting their ideas into actual market products via advanced incubation, seed-grants and angel investors.

Peace Without Borders 

Duration: January 2016 – ongoing

The initiative aims to work with academia, youth, think tanks and other likeminded organizations and under the guidance of experts/subject specialists that could be instrumental for peace development in Pakistan. It plans to design and implement CVE strategies using socio-political communication tools and all forms of media and social media. The idea of Peace without Borders was conceived in May 2015 and it’s informal phase was launched and registered on 16th December 2015 at SFEA’s head office in Islamabad. The first ever all inclusive campaign on the subject of peace and CVE in Pakistan, PWB has conducted various events, workshops, seminars and moving forward with a great zeal and momentum. To read more, click here 

Women Can Do

Duration: September 2015 – August 2016

Area(s) of Focus: 12 Women Universities and 6 Large Religious Seminaries.

Summary: SFEA has implemented its first women empowerment project in Pakistan through its women entrepreneurial capacity building initiative ‘Women Can Do’(WCD). WCD  conducted training, mentoring and motivational sessions for Pakistani women of 12 public universities and 6 large-scale religious seminaries in four provinces including the Azad Jammu Kashmir. The project not only provided entrepreneurial training in the federal and provincial educational institutions but also created credible linkages between the aspiring and existing women entrepreneurs. It has institutionalized mutual cooperation with the active businesswomen from Pakistan’s eleven registered Women Chambers of Commerce and Industry for better entrepreneurial opportunities and information exchange. The project also aimed at collaborating with public policy institutions and financial-service-providing organizations to expand the women entrepreneurial horizons in the remote areas of Pakistan. To read more about WCD, click here.


Duration: October 2015 – September 2016

Area(s) of focus: 15 tier-2 and underserviced districts of Pakistan.

Summary: RABTA-II was continuation of RABTA, and worked with the civil society partners that were trained in the first phase. The project engaged 15 partners in 15 remote districts of Pakistan, who hosted project activities in a total of 20 cities. All projects worked to promote peace, and democracy by involving communities at the grassroots. All of the community level projects have been proposed, and were led by the local partners themselves. This whole exercise enabled them further, and built their capacity to be more effective community and local leaders. RABTA-II prioritized localized projects, and provided technical assistance, and support to the community leaders in project areas. To read more about RABTA-II, click here.

Reach-out, Advocate, Build trust, Train and Advocate (RABTA) 

Duration: September 2013 – August 2015

Area(s) of focus: 30 tier-2 and underserviced districts of Pakistan, including FATA, AJK and Gilgit-Baltistan.

Summary: RABTA was a community engagement project. It worked with the democratically elected leaders of the civil society organizations e.g. press clubs, bar councils, teachers associations, medical association, traders groups etc., and enhanced their capacity on a range of critical community level peacebuilding subjects. They were provided an exposure of Islamabad, functioning of democratic institutions, local and international development organizations etc. The project also arranged training sessions for them that were undertaken by the subject specialists. Nearly 40% of the project beneficiaries were  women leaders.

Pakistani Entrepreneurs’ Network for Youth (PENY)

Duration: June 2015 – January 2016

Area(s) of focus: Six university districts in Pakistan’s tier-2 districts.

Summary: PENY is “Pakistani Entrepreneurs’ Network for Youth” and worked with six universities in Bahawalpur, Gujrat and Sargodha in Punjab while DI Khan, Mansehra and Mardan in KP. It provided necessary entrepreneurship training nearly 1000 students in 12 batches in collaboration with the targeted universities, who are also partners in the project. PENY ensured that 30-40% of the total beneficiaries are young women.

Assistance to Pakistan Federal Union of Journalists (PFUJ)

Duration: May 2014 – April 2015

Area(s) of focus: Provincial and national chapters of the Pakistan Federal Union of Journalists

Summary: Shaoor Foundation worked as an implementing partner of the PINFO Communication and Research on this project funded by the Citizen Voices Project (CVP). The projects provided training to activist journalists across Pakistan and raised/lobbied for their issues with relevant stakeholders such as: media owners, resident editors, government and public officials. The project created a database and registration system for the PFUJ along with creating a website at The project also involved a range of civil society and nongovernmental leaders to come together and raise voices for media freedoms and rights of the working journalists.

Peace, Development & Prosperity Campaign (PDPC)

Duration: September 2013 – August 2014

Area(s) of focus: 11 districts of South Punjab and three districts of the Sargodha administrative division.

Summary: Shaoor Foundation believes that without peace, there cannot be any development, and without development, the chances of prosperity are reduced, particularly for the underserviced districts and communities living there. Realizing the dangers of rising extremism and potential violence, SFEA undertook this advocacy, peacebuilding, community engagement and CVE project in challenging districts. The project involved key clerics, religious leaders, seminaries leaders, civil society leaders, particularly media and lawyers, along with minorities, youth and local intellectuals and artists to engage with masses and share the message to project and promote themes of the project. PDPC also worked with a range of political officials, including the officer bearers of various parties as well as the sitting legislators from these regions. The project succeeded in making an impact and many leaders, who prior to the project denied the existence of any threat violent extremism, conceded that the processes that breed violence exist in their region and these should be dealt with. The project produced many thematic publications, and generously distributed them among masses in the project areas.

ProWomen Politics

Duration: November 2014 – March 2015

Area(s) of focus: Districts Attock and Chakwal in Punjab while Mardan and Charsada districts in KP.

Summary: The project focused on the need of the capacity enhancement of the women political leaders in a total of four tier-2 and conservative districts of Punjab and Khyber Pakhtunkhwa provinces of Pakistan. The idea was to help women understand importance of their overall and democratic political role, and that they should just not be activated near the elections. Women were connected with local media professionals (via the District Press Clubs) and the male leaders of Pakistan’s mainstream political and religious-political parties were also sensitized on the issue of letting women flourish on the basis of their talent and hard work. Women beneficiaries were also brought to Islamabad for greater orientation, confidence building and interaction with the national/international development and media professionals.

Radio for Rights Promotion and Peacebuilding

Duration: November 2014 – March 2014

Area(s) of focus: FATA and three districts of KP: Charsada, DI Khan, and Tank.

Summary: The project worked with journalists and media professionals form Federally Administered Tribal Areas and three conflict-affect/prone districts of the Khyber Pakhtunkhwa province of Pakistan. It aimed only at the electronic, mostly radio media journalists as radio is usually the only media available in most parts of FATA. The journalists were trained in content building, conducting programs and promoting themes that revolved around peacebuilding, promotion of rights of the disadvantaged groups, such as women, minorities and poor children etc. A total of 48 journalists were trained along with community mobilization and advocacy with the community leaders in DI Khan and Tank, two direct recipients of the refugees and most affected by the ongoing conflict in FATA.

Humanitarian Assistance

Summary: Although at a limited scale, but SFEA has also and selectively engaged in humanitarian assistance since 2007. From arranging the essential food supplies for the affected communities during the mammoth floods of 2010, torrential floods in Balochistan during 2011, providing books for orphanages in Azad Jammu Kashmir and arranging the supplies and medicines for the drought-affected communities in the Thar desert, Sindh province. It is a constant process whenever a calamity hits any part of Pakistan, SFEA rallies its allies and friends and provides humanitarian assistance within its ability. So far, SFEA has helped more than 40,000 families in last 9 years. To read more about SFEA’s humanitarian work, click here


Summary: Pakiography is amalgam of two words Pakistan and “graphy.” It is about bringing a positive change to the media landscape of Pakistan. We believe in portraying and promoting the soft image of Pakistan nationally and globally. It mobilizes young photographers across Pakistan on various themes and arranges photo-walks also. Another idea behind this activity is to engage you in constructive and positive activities, along with exposing them toward the culture and colors of Pakistan that they otherwise wouldn’t see. This is an ongoing process and multiple exhibitions and activities are held during a year. To read more about Pakiography, click here